How to carry out a website comparison study
As well as carrying out an audit of your own site every once in a while, it’s important to see
Using opt-in boxes on your website
Every business wants a large and active mailing list. Despite the huge benefits of using social media marketing, emails guarantee
User journeys with with Parallax scrolling
Parallax scrolling is a special technique created with a combination of HTML5, CSS3, jQuery and JavaScript where in essence, background
Website images – a critical marketing component
Images are a central part of any website and can often be the deciding factor of whether a visitor stays
Using a grid-based approach to web design
Based on its traditional counterpart in the print industry, the use of the grid as a web design tool has
Motion and movement in web design
Of the various tools in the web designer’s toolbox – typography, photography, illustration, layout and so on – movement has
Would you benefit from a vlog?
A video log (or ‘vlog’) is simply a blog through the medium of video. Think of it as type of
Using video in web design
Online video marketing is big news. On YouTube there are just under 50,000 videos being viewed every second around the
Tailoring your copy for worldwide use
Because business is global and your website can be accessed and read from all around the world, the contents of
Creating a web copy style guide
Consistency and coordination are central to effective brand communication, but when you have a large website with several people involved