structure 2

Is your homepage working for you?

Tuesday, September 16, 2014

Is your homepage working for you? In a world of high-speed internet connectivity and content overload, where information is available at the click of a mouse and users are increasingly time-pressured, designing a homepage can be daunting.

With only a few seconds to capture the attention of a visitor's instant gratification, how can you be sure of producing a homepage that users will latch onto?  Read more

How to carry out a website comparison study

Tuesday, September 09, 2014

As well as carrying out an audit of your own site every once in a while, it’s important to see how you’re faring against the competition. In this blog post, we explain which areas you should be looking at when carrying out a website comparison study.  Read more

Paper prototyping in web design

Thursday, August 28, 2014

Paper prototyping is an easy and low-tech method of generating ideas and exploring design concepts, often used across a range of disciplines in information architecture, usability testing and rapid prototyping. In the world of websites, it is most commonly used for designing and testing user interfaces. Here, we discuss why it makes sense to use paper prototyping at the early design stage.  Read more

User journeys with with Parallax scrolling

Friday, July 25, 2014

Parallax scrolling is a special technique created with a combination of HTML5, CSS3, jQuery and JavaScript where in essence, background images move more slowly than images in the foreground of a webpage, creating an illusion of depth and realism.  Read more

Using a grid-based approach to web design

Monday, July 07, 2014

Based on its traditional counterpart in the print industry, the use of the grid as a web design tool has been around for a long time. Yet there are some designers who are still reluctant to use a grid-based approach, fearing that the adherence to a fixed structure will stifle their creativity or that their sites will end up looking ‘samey’. In fact, when well executed, nothing could be further from the truth.  Read more

Tailoring your copy for worldwide use

Monday, May 05, 2014

Because business is global and your website can be accessed and read from all around the world, the contents of your site need to be universally understood. There are several ways to go about this.  Read more

The changing face of web copy

Monday, March 17, 2014

In recent years, there has been a huge increase in the need for relevant, intelligent and sharable web copy. So much so that 88% of UK marketers are now using content marketing to drive business. But what difference is all this focus on content actually making to website visitors and to the companies themselves?  Read more

Building a better website with audience research – Part three

Monday, March 03, 2014

In our previous two blog posts, we have looked at the best ways of carrying out effective audience research through the use of surveys, participatory discovery sessions and analytics data. But it’s not just what we know about our users and their wants and requirements that are important. In order to build a great website, we also need to understand how they actually behave in response to different aspects of our sites and how they will likely behave in the future.   Read more

Building a better website with audience research –Part two

Thursday, February 27, 2014

In our last blog post we looked at how you can carry out efficient and effective audience research through the use of surveys and participatory discovery sessions. But to build a great website, you need a multi-faceted approach.   Read more

Building a better website with audience research – Part one

Wednesday, February 19, 2014

If you really want to build a better website, it is crucial to base the decisions you make on solid audience research. Armed with facts and figures, real-life user opinions and analytical data, you can plan for changes and ensure that your website is current, relevant and useful.  Read more

Request a callback

Filter by category

Post archive

Richard has quite honestly been the best designer we have worked with and this is our fourth website!

From our first meeting through to the sites completion, his creativity and ability to deliver our brief was second to none and we have had countless compliments for our new website. We have also had a notable increase in work since the site went live, which I feel is largely down to the aesthetics he created.

We will undoubtedly be using his company in the future and will happily recommend his services.
Cocktail bar web design

Tom Bronock,
The Cocktail Service

What's next?

Get in touch with us today on 01865 522525 and let's kick-start your project.

Colour Rich custom website design

Web design trends in 2020

Wednesday, March 18, 2020

Web design trends in 2020Web design has changed an awful lot over the years. Most people would assume that web design is as changeable as fashion design - a constant flux of styles and trends which are hot one second and not the next. But, one of the biggest overarching movements within web design has been the growing dominance of focusing on user feedback to guide design decisions.  Read more

© Copyright Colour Rich. Privacy