web design 2

Creating highly successful landing pages

Monday, December 01, 2014

Creating highly successful landing pagesLanding pages are web pages designed with only one goal – to turn visitors into conversions.

Whether that conversion is a newsletter sign-up, a direct purchase or the booking of a face-to-face appointment, a landing page should focus on that task and nothing else.  Read more

Is your homepage working for you?

Tuesday, September 16, 2014

Is your homepage working for you? In a world of high-speed internet connectivity and content overload, where information is available at the click of a mouse and users are increasingly time-pressured, designing a homepage can be daunting.

With only a few seconds to capture the attention of a visitor's instant gratification, how can you be sure of producing a homepage that users will latch onto?  Read more

Paper prototyping in web design

Thursday, August 28, 2014

Paper prototyping is an easy and low-tech method of generating ideas and exploring design concepts, often used across a range of disciplines in information architecture, usability testing and rapid prototyping. In the world of websites, it is most commonly used for designing and testing user interfaces. Here, we discuss why it makes sense to use paper prototyping at the early design stage.  Read more

Using opt-in boxes on your website

Thursday, August 21, 2014

Every business wants a large and active mailing list. Despite the huge benefits of using social media marketing, emails guarantee that your messages will get to the right people (even if they don’t always open them), in the format you choose and without huge expense.   Read more

Website images - a critical marketing component

Tuesday, July 15, 2014

Images are a central part of any website and can often be the deciding factor of whether a visitor stays on your site, returns in the future or clicks away. Because images pack such a powerful punch, it’s vitally important to get them just right.   Read more

Motion and movement in web design

Monday, June 30, 2014

Of the various tools in the web designer’s toolbox – typography, photography, illustration, layout and so on – movement has often seen as a tag-on extra, even a gimmick. But with last year’s surge in parallax scrolling, video backgrounds and animated GIFs, more and more businesses are looking to use motion in their websites to further engage and motivate their visitors, albeit in a ‘less is more’ way.  Read more

Tailoring your copy for worldwide use

Monday, May 05, 2014

Because business is global and your website can be accessed and read from all around the world, the contents of your site need to be universally understood. There are several ways to go about this.  Read more

Building a better website with audience research – Part three

Monday, March 03, 2014

In our previous two blog posts, we have looked at the best ways of carrying out effective audience research through the use of surveys, participatory discovery sessions and analytics data. But it’s not just what we know about our users and their wants and requirements that are important. In order to build a great website, we also need to understand how they actually behave in response to different aspects of our sites and how they will likely behave in the future.   Read more

Building a better website with audience research –Part two

Thursday, February 27, 2014

In our last blog post we looked at how you can carry out efficient and effective audience research through the use of surveys and participatory discovery sessions. But to build a great website, you need a multi-faceted approach.   Read more

Building a better website with audience research – Part one

Wednesday, February 19, 2014

If you really want to build a better website, it is crucial to base the decisions you make on solid audience research. Armed with facts and figures, real-life user opinions and analytical data, you can plan for changes and ensure that your website is current, relevant and useful.  Read more

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Starting a business was a big step for me. Marketing and as such – my website – was front-of-mind for a long time. I’d heard horror stories of people spending 5-digit sums of money on company websites and being presented with digital disasters.

Richard was a pleasure to work with. He really listened to the brief and had the patience of a saint as we went through the 1,000 subsequent iterations of what I wanted.

The result was a slick look and feel, highly functional starter website which I’ll be looking to build in various segments over time. Oh and it was well within budget for a 2 person start-up business. Great value. Can’t recommend Richard enough…the work speaks for itself!
Staffing web design

Stuart Rowland,
EMEA Talent Partners

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Web design trends in 2020

Wednesday, March 18, 2020

Web design trends in 2020Web design has changed an awful lot over the years. Most people would assume that web design is as changeable as fashion design - a constant flux of styles and trends which are hot one second and not the next. But, one of the biggest overarching movements within web design has been the growing dominance of focusing on user feedback to guide design decisions.  Read more

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